There was a time - from around the late-seventies till the early-nineties - that the late, great Johnny Cash wasn't, in fact, so great. He still had that voice, of course, but it was often heard over some of the most mediocre songs of his career. At the same time, he seemed happy to trade in his Man in Black persona for something a little more cuddly.
As he did here, in an ad for Taco Bell (which, as you might expect, also makes good use of his surname).
Interestingly, the ad was made just a couple of years before he made his triumphant return to serious artist status with American Recordings in 1994.
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